HIMSS25 Europe: Network, connect and grow at Europe's #1 health tech conference.
FASTER, BETTER RESEARCH
Digital health research is valuable, but doing it right is challenging. That’s an opportunity HIMSS can help you step into, with all the hard data and custom surveys you need. You’ll also get end-to-end research support, from leading surveys to report creation and syndication.
Trusted by companies of every size
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Driving 1M+ in lead opportunities for a healthcare organization
A TechValidate assessment of our work with a healthcare company found that our Market Insights helped them create thought leadership and reach qualified top-of-funnel leads worth millions.
HOW OUR SOLUTIONS HELP Go deeper than anyone with analysis
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Dive into complex health niches (like AI)
You’ll get the industry expertise you need to deliver research on specialized topics like AI, infrastructure, health equity, and cybersecurity.
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Conduct quantitative and qualitative research
You’ll get all the hard data and interview findings you need—via surveys or focus groups with your target audience.
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Create lead-generating research faster
We’ll cut down your team’s workload with fast delivery of market-ready reports and white papers to scale up your lead generation.
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Make sure your expertise gets heard
We’ll syndicate your custom research, white papers, webinars, and articles that show you’re the authority in your health niche.
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We’re on the frontlines of health AI research
HIMSS recently partnered with WebMD’s Medscape to survey clinicians, nurses, and executives at medical organizations about how they’re using AI, and why early adoption pays off. You’ll get expertise like this, too.
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HIMSS has allowed us to solidify connections with key influencers/buyers in the vertical.
Casey W. King
Senior Account Executive, Healthcare, Salesforce
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HIMSS produced high quality co-branded content for us, and conducted market intelligence that supported our own in-house materials.
Director of Marketing
Fortune 500 Telecommunications Firm
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Market intelligence from HIMSS is very important to our overall marketing strategy and execution.
Sales Professional, Fortune 500 Telecommunications Firm
Explore how HIMSS Market Insights can transform your strategy
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December 16, 2024
Healthcare organizations still challenged with securing data
This study explores healthcare executives’ confidence in their cybersecurity measures. To address concerns with limited budgets, resources, and risks from third-party vendors, healthcare organizations are strengthening security practices and adopting new technologies like AI to detect threats faster. You’ll learn the importance of having strong, flexible IT systems to protect data—and how to ensure the quality of care at the same time.
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December 16, 2024
AI in healthcare
This study explores how U.S. healthcare leaders view current AI use and the challenges of bringing AI into existing workflows. You’ll get a close look at the core use cases for AI and how healthcare organizations are supporting staff through the transition. Beyond use cases, you’ll also get insights into how to ease employee fears, involve staff in pilot programs, and show that AI is meant to support rather than replace jobs.
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December 16, 2024
Healthcare organizations ready to narrow their technology gap
This study highlights what's working and what's not in tech adoption at the health system level. It covers why most organizations aren't fully using technologies like AI and analytics to ease staffing issues and improve care—and the moves they’re making to fix that. You’ll discover the strategies leaders use to improve adoption rates and why merging technology with strong vendor relationships is crucial for success.
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December 16, 2024
Five keys to successful digital health transformation
This study shows that while over half of healthcare organizations have a clear digital strategy, many still struggle with creating and implementing one. You’ll get guidance on developing a well-thought-out strategy, strong leadership, and data transparency — all of which are essential for making the most out of your organization’s investments in digital care.
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December 16, 2024
Building a patient-centered culture with technology
This study explores how and why healthcare organizations are trying to move toward more digital and patient-focused care. It’s well-known that this care approach improves outcomes, but securing funding and driving adoption are still major challenges for most systems. Here, you’ll learn how to back your patient engagement projects up with strong financial planning and get both patients and providers on board.
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February 3, 2025
The future of telemedicine
This study looks at how clinicians and clinical leaders are leveraging telemedicine programs and technologies to address chronic diseases and the challenges and benefits they present.
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December 16, 2024
Health equity
This study explores the strategies and technology being used to advance health equity. There’s a big focus on the challenges that organizations are facing (like insurance gaps and staffing), as well as the role of community partnerships. The research also explores the role of health education, telehealth, and local partnerships in making healthcare more equitable for all.
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December 16, 2024
From diagnosis to defenses: how healthcare technology is changing cancer care
This study explores how innovations in cancer detection (including synthetic biomarkers and ctDNA blood testing) are helping find cancers sooner. While some clinicians believe routine lab tests are sufficient for early detection, most clinical leaders and executives now see AI as crucial for analyzing patient data and improving diagnostic accuracy at scale. You’ll get insights into balancing high costs of implementation, approaches for staff training, and best practices for making these new technologies part of everyday testing.
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December 16, 2024
Digital empowerment: healthcare’s new frontier in patient engagement
This study explores how hospitals are using technology to directly engage patients in their own care. It focuses on tools like digital whiteboards and patient portals, which organizations like the Moffitt Cancer Center are using to boost patient involvement. You’ll get a data-backed sense for patients’ preferences around digital health tools, learn how to handle adoption roadblocks (like trust and privacy), and get actionable guidance for improving your system’s patient engagement.
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December 16, 2024
Five technology-centric strategies to prevent clinician burnout
The article addresses the critical problem of clinician burnout, which affects nearly all surveyed healthcare professionals. Here, you’ll get innovative, tech-based strategies from experienced healthcare leaders aimed at managing and reducing stress. These strategies cover transforming staff perspectives, enhancing current workflows, adopting new tools, ensuring transparent communication, and connecting technology use to real changes in clinical workloads.
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December 16, 2024
Interoperability: Bridging healthcare’s information gap
This report provides insights into healthcare leaders’ current approaches towards interoperability, based on surveys with 100 top health executives and tech experts. You’ll learn how healthcare organizations can enhance their connectivity and use tech advancements to boost service quality—all while reducing data silos.
Step up as a thought leader
